Viral Marketing

Click on the image above for an example viral campaign we ran for Haloween 2008

No the guys here in VooDoo haven’t released a plague onthe world. Rather we are helping our clients market themselves in new waysincluding viral marketing for which there is no vaccine!

Viral marketing is word of mouth on the web or a communicationcampaign that creates a buzz about a product or service.

Viral promotions can take many forms including videos,interactive games and images.

In order for a viral marketing campaign to be successfulthere needs to a few key elements including:

1. There must be a gimme – typically a freebie or a competition
2. Easy to forward on to others
3. Uses existing communication tools such as email, SMS and social media websites such as YouTube etc.
4. Appeal to peoples’ motivations

Asuccessful viralcampaign should spread likewild fire and become a talking point across the main internet channels.

To findout more about the “buzziest” way to win new customers, give VooDoo a calltoday.